Today I’m talking to lawyers. Thanks to Larry Bodine of LawMarketing.com for asking me to write this article Seven Steps to Conduct an Effective PR Campaign using Social Media for the Legal Marketing Technology section. Here’s how to start out . . . Still sending out traditional news releases? If you’re looking for way to […]read more
Barry, Barry, Barry . . . that’s the name that kept coming up as someone I had to meet. Today I’m happy to introduce you, too, to Barry as in Barry Moltz. Thanks to Barry for buying me lunch at Navy Pier and telling me how he helps small businesses get unstuck. In the course […]read more
On April 19 I covered key highlights from a 2010 media survey, but I missed an important one. When I tweeted this stat: according to PRNewswire 70% of social media tweets result in coverage vs 20% traditional PR given at presentation at the UnGeeked Elite Conference in Milwaukee, it got retweeted and questioned. Some people […]read more
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