Branding, content marketing and social media is the fifth episode in the social media marketing video series. Check out four ways dynamic content marketing can support your business and sales goals. Whose content is it anyway? One of the biggest fears companies have today is “letting people talk about their company.” […]
Search engine optimization and social media is the third episode in the social media marketing video series. Thanks so much to Gary Bohringer of Bohringer Creative for producing the series. Since its beginnings in 1993 Bohringer Creative has focused on personal service.
Next up in my social media marketing video series is this one, about B2B versus B2C. Are they really that different? Maybe in terms of sales cycles and lifetime customer values. But, no matter whether your company is B2B, B2C or a mix of both, there’s one tactic that’s often […]
Love grants in a moment what toil can hardly achieve in an age. -Johann von Goethe If you love someone, let them know. Originally published in 2007, this post is updated for today. Happy Valentine’s Day! One of our most successful PR campaigns was written by our client’s patrons. We […]
“Do what you do so well – and so uniquely – that people can’t resist telling others about you.” Walt Disney Using Walt Disney as an inspiration, master marketer Dan Kennedy shares his take on the power of mastery in this article, which was selected as the February article for GKIC [Glazer Kennedy […]