Wired PR Works CES 2011 is brought to you by Sears Electronics. As a member of Sears Blue Blogger Crew, I am part of a team that gets exclusive access to industry information. A highlight, for me, was a one on one interview with Karen Austin, president, consumer electronics for Sears Holdings Corporation. In her position, Austin oversees the consumer electronics business for both Sears and Kmart. Day Two started with the state of the industry address by CEA President and CEO, Gary Shapiro who focused on the theme of innovation. Read More…
Rather than print out pages of handouts, I’m posting my Digital PR workshop materials here for the world to enjoy.
First, we’ll talk about how to become your own publicist using the PR P-R-I-M-E-R
Next, we’ll go over the Digital PR=Publicity Repositioned presentation.
Then, we’ll cover essential elements of online and social media press releases.
And, we’ll cover some real-life success stories. Have to join us in person to see those, but here are some videos to inspire and inform.
Disclosure: image provided by shutterstock.com
Have you tried do-it-yourself online PR? What lessons would you share?
Coming up on October 30 in Lombard, Illinois . . . here’s a press release about an event that’s expected to draw over 500 people and 50 exhibitors. Need a business to business social networking or social media marketing strategies speaker? We released new about the expo via PRWeb.
Lombard, Illinois October 16, 2009 — Successful businesses know that one of the best places to network is a chamber of commerce business EXPO. Even better? Add in presentations on how to build up social media buzz and then attend a networking reception. Thanks to the Lombard Area Chamber of Commerce and Industry, businesses can do all three at the 13th Annual Expo at the Westin Lombard Yorktown Center in Lombard, Illinois. Social Media keynote speaker Barbara Rozgony of CoryWest Media, LLC – online at http:wiredPRworks.com – a virtual PR, social media and marketing consultancy will present three 20-minute social networking presentations: Facebook: Your Business or Your Life; Twitter 101: How to Tweet: Not for Birds, But for Business; and LinkedIn: 5 Power Strategies to Stand Out and Be Sought Out.
The “Wired PR Works” presentation is being sponsored by Chamber Gold Member Premier Payment Systems provider of Merchant Card Services. For more information visit: http://lombardchamber.com or call 630.637.5040.
Yvonne Invergo, Lombard Area Chamber of Commerce and Industry executive director, says exhibitors represent a wide variety of business sectors including banking, finance, insurance, marketing, computer, healthcare, senior living, education, publications, recreation, government and more. A social networking reception, at Harry Caray’s Italian Steakhouse from 4:00 p.m. to 6:00 p.m., follows the EXPO.
Sponsored by Premier Payment Systems, Barbara Rozgonyi’s social media keynote presentations will cover:
Facebook: Your Business or Your Life? | at noon
How to have it both ways and become friends with people you can do business with
Learn how to harmonize your business, life and branding into a unified, cohesive presence that compliments your business – and your life!
Twitter 101: How to Tweet: Not for Birds, but for Business | at 1:00 p.m.
How to fly into twitter and attract a flock of loyal followers and customers
Birds tweet, but should you? Find out if twitter is a time-waster or a tool worth turning on and powering up. Discover how to leverage twitter to attract prospects, connect with customers, personalize branding and respond to everyone, including the media.
LinkedIn: 5 Power Strategies to Stand Out and Be Sought Out | at 2:00 p.m.
Becoming an authority on LinkedIn is easier than you think. In this session, take a look at the top five strategies authorities use to get attention and claim their space on LinkedIn: profiles, recommendations, answers, company sites and networks.
About Premier Payment Systems, specializing in merchant accounts for credit card processing
Premier delivers a personalized hands-on approach to businesses that are looking for competitive merchant solutions. Managed by an expert team with a collective 50 plus years experience in the bankcard industry, Premier’s leadership’s extensive background in risk management, leadership and sales management drives the company’s service and its vision. Premier’s diverse client portfolio consists of thousands of businesses, some of whom process as little as $60,000 annually in credit card charges while others process in excess of $100 million annually. Headquartered in Chicago’s western suburbs, Premier’s client base includes internet, retail, wholesale, mail order, phone orders and home-based businesses. Partnerships and alliances with the most well respected financial institutions in the world include First Data, named by Inc as the #1 Fastest Growing Business in Financial Services Industry 2008. For more information, visit http://ppsbankcard.com.
Disclosure: Thanks to Premier Payment Systems for sponsoring my presentation and the event promotions.
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