The New Rules of Marketing & PR by David Meerman Scott | I’m in the Book

David Meerman Scott’s upcoming book, The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly[pre-order on Amazon], goes on the market in a few weeks. From the early editorial reviews [see later in post], this will be […]

new_rules_of_marketingpr.jpg | Track the News | Make the News

You can use Newsvine to not only read the news, but to make the news, post articles, gather your own community and more. Evergreen, the relaunch, is discussed in a bit more detail at the Newsvine blog. Thanks to the folks at Newsvine for the following email update. ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ A […]

Times Square PR | Beam to 1.5[million]/day

Thanks to Spiderman 3, this post is drifting out of draft mode from where it’s sat when I first got the news. In one of the first scenes, Spiderman stops to observe a crowd, mostly kids, watching a video. Seeing this shot reminded me to publish this post. Here’s how you, like Spiderman, can see yourself […]