I like to cover conferences. If you know me, you know that. Do you like to share conferences? Covering and sharing are two different things – or are they? To me sharing, happens via social media. Coverage can, too. Today I’m combining the two to bring you shared coverage from people I talked to on […]
You might call this week a LinkedIn hat trick. With two media interviews and a LinkedIn personal and corporate branding training session, this trio of events got me thinking about how it was time to update the checklist I use in my workshops. I’m sharing it with my readers – will you let me know […]
Today I’m honored to be presenting a program on best practices in higher education digital communication at the Higher Learning Commissions Academic Quality Improvement Program [AQIP] conference. Here’s the presentation guide that includes an outline of what I’m covering as well as links to resources. Following along or want to contribute? Use the #3Dedu […]
The last question our personal branding panel got at Affiliate Summit West was, to me, curious, “What would you do if someone hijacked your brand?” Being an overly trusting person, I never thought about the possibility of someone intentionally hijacking your brand – or your work. Yet, it’s happened to me before. Recently I discovered […]
Mark Ragan talks about the brand journalism concept at Social Media Club Chicago.