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Category: Blogging

WordPress Growing Blog List | Wired PR Works Hits #34/100/899,185

Posted on April 25, 2007

Exactly two weeks ago today this blog, Wired PR Works. weighed in at #77 on the WordPress Growing Blog List. At last count, WordPress hosted 899,185 blogs.

Today, we’re in the top half – Wired PR Works weighs in at number 34 on the WordPress Growing Blog List.

When I told my brother about this, he offered to email all his friends and ask them to click like crazy tomorow. I told him not to – because I like the organic effects of watching the numbers go up without my direct influence.

Truth is, no one in my family reads my blog unless I ask them to. I like it that way, more creative freedom [and less censorship!].

As the comments come in, I’m continually flattered by the people who follow me. As a writer who’s written for audiences that total in the millions, I found it strangely painful and uncomfortable to begin a blog and continue to keep posting. After all, most of the time I’m a ghostwriter.

The preliminary piercing pain’s worn off and given way to an exciting energy that’s fueled by being part of a virtual community. Thanks to everybody who finds their way here to read a thread or two. Congratulations to my Growing Blog List  counterparts. You’re  obviously writing something worth reading!

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2 Comments - Posted in Blogging, Publicity Tagged with: ,

Gary Halbert | Best Copywriter Who Ever Lived

Posted on April 10, 2007

4.19.07  Update 

Here’s an excerpt from Gary Bencivenga’s tribute to Gary Halbert . . .

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4. Gary was original. His favorite saying, the one he lived by, was “Nothing is impossible for a person who refuses to listen to reason!” With that as his credo, he blazed many new marketing trails that the rest of us followed.

     What does this all mean to you? Let’s sum up. If you want to pay tribute to Gary and what he taught us…

  1. Share valuable news in your advertising and ezines. It commands readership and loyalty.
  2. Be interesting. You can’t bore people into buying.
  3. Get real. Let a human personality shine through your copy.
  4. Be original. But let that human voice be your own or your client’s, not the distinctive voice of Gary, or John Carlton, or Gene Schwartz, or anyone else.

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Original Post 

Opened an email this morning with a link to this announcement by John Reese about Gary Halbert’s passing.

He’s the copywriter behind the famous “Coat of Arms” sales letter. Often referred to as “The Prince of Print,” Halbert outlined his accomplishments in a letter called “modesty personified.”

Here’s the intro . . .

“I believe I am the best copywriter who ever lived.

Maybe, since you read my newsletter, you too already believe that. Even if you don’t, I think you will change your mind after you read this message.

Here is why.

Much of the direct response advertising I have created is so good it is part of history. My work has been printed in dozens (maybe hundreds) of books. I believe people will still be reading and studying my work 200 years from now. No other copywriter on earth has “winners” that are equal to mine. For example, I once wrote two letters for which I was paid…

$5,250,000!

You read it right. That’s five million, two hundred and fifty thousand dollars. For just two letters. Do you know of any other copywriter who can match that? I don’t think so.”

Read the entire letter at http://www.thegaryhalbertletter.com/newsletters/2006/modesty_personified.htm

Mr. Halbert left a great legacy as a talented, innovative and generous writer – sharing his writing samples online.

Read his work at The Gary Halbert Letter.

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0 Comments - Posted in Blogging, Direct Marketing

Invitation: Free Ezine Subscription | Marketing Tips | PR Advice | Bonus Offers

Posted on April 5, 2007

I admit it. I love to give stuff away. Today’s MTN free ezine subscribers got treated to a video marketing report – as my gift. Now, in our house Easter is not a gift holiday [well, no gifts over $25], but what’s nice about having a list of loyal readers is that I can give away free information whenever I want. Like today’s guide, which is packed with links, ideas and resources. Want to join my herd? Sign up for a free MTN Ezine subscription and get marketing tips, PR advice, special bonus offers and videos all aimed directly at growing your business quickly, profitably and in creative directions.

1 Comment - Posted in Blogging, Direct Marketing, Internet Marketing, PR, Press Releases, Publicity, Seminars, SEO, Social Media, Speaking, Teleseminars Tagged with: , , , , , , , , , , , , , ,

10 Ways to Profit |Blog Search Engine Terms | Actual WordPress Stats

Posted on February 16, 2007

Last Saturday, a mystery caller left messages at my office and on my cell phone. She was trying to track me down to thank me for an article. I returned her call, but haven’t heard back. So, I don’t know which one she liked.

Reader feedback keeps you going and on track. Posting to a blog with viewer stats gives you clues to “best-selling” articles in real time. WordPress’ dashboard reports stats on referrers, number of views and click-throughs.

Here’s a list of search engine terms people used to find Wired PR Works yesterday. . .

seostats1.jpg
Click on the image to enlarge it. A week’s worth of search engine terms follows at the end of the article – no numbers, just terms.  

Here’s how you can profit from your blog’s search term statistics . . .

- match key search terms to your categories, content and post titles to see what’s attracting the traffic and adjust categories [and your topic coverage] to draw additional viewers

- check your page rank for the search term, if you like the positioning, keep posting and nurture a community

- follow a few experts you like and cover their latest news on your blog with an affiliate link to their products, where appropriate

- chart changes in terms over a few weeks and readjust your writing plans on a monthly basis to add depth and consistency

- respond quickly with updates to most popular stories as they age so they appear fresh, not stale

- when you do a search for one of your search terms and it comes up on the light side, write a post or two and claim the search space as your own if you want that traffic

- promote the charities you support with a donation link, especially when they may not have a high page ranking site of their own

- search other blogs to see who’s writing about the same topics you are, check out their blog, comment on a few posts and then email the blogger to request a reciprocal blogroll posting

- type in the search term and see what else comes up; you may be surprised to find you own an obscure term that could generate some faithful traffic

- use the blog’s search term stats as a traffic estimator for new projects

Here’s my list of search terms from the last week . . .

Yesterday
Search Views
pirate day kindergarten
BUILDINGS CELEBRATING DISCOVERING OF NEW 
nintendo wii at kmart
2007 halloween retail 
project mindshare 31 
Marc Harty – Traffic from PR & Web 2.0 
ultimate pr challenge
David Rozgonyi
“marketing tricks” +gorilla +video 
how did elvis get famous?
“list and found”

2007-02-15
Search Views
cartoon network stunt
lakhani become an expert
nintendo wii kmart 
wii at sears 
kitchen design american foursquare 
mike woo-ming “big seminar”
alex mandossian teleseminar secrets 
Nintendo Wii online marketing influencer 
cartoon network publicity stunt
how to get media coverage from a publici 
WII SEARS
ultimate challenge video abe lincoln 
“list and found”
blogsphere forecast 
kitchen redo

2007-02-14
Search Views
ezine theme wordpress 2007 
wired writing
wealthy mind international 
sears + wii
i learned the truth at 17 that love was 
wii sears
dove ads 
dove ad age 
sears wii rss 
little caesar’s commercials on youtube 
Wii Sears
cartoon network ads 

2007-02-13
Search Views
Marc Harty pr 
Sad videos on youtube – tributes 
public relations planning cartoon 
Nintendo Wii creatives
mega challenges
“john drury” chicago als 
racy text messages ideas 
live traffic video cam glen ellyn il 
dixie chicks 
MINDSHARE PROJECT 

2007-02-12
Search Views
symbols in budweisers king crab commerci 
biggest publicity ever
“Dick Desich” replay 
mega essays entry 
steve irwin youtube videos 
22 rules of public relations 

2007-02-11
Search Views
transworldnews 
charity statistics in dupage county il 
movie public relations seminar
www.topix.net/dir
Jenny Hamby

 Well, what’s your conclusion? Thanks for leaving your comments below!

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0 Comments - Posted in Blogging, Internet Marketing, Publicity, SEO Tagged with: , ,

Search Engine Option-mization: 100 Top Alt Picks [Google, Yahoo, MSN not on the list]

Posted on January 30, 2007

Here’s a lengthy list of the top 100 search engine alternatives. Compiled by Charles Knight, an SEO expert, the list shows that there are many ways to search besides going to www.google.com. Knight does a thorough job of overviewing how search engines work as a prelude to pointing out common features such as clustering, recommendation and metasearch engines. Worth a look, especially if Google‘s not getting the results you’re after.

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1 Comment - Posted in Blogging, Internet Marketing, SEO