At the January 2011 Social Media Club Community Outlook event, four panelists talked about 2011 social media trends. “How many of you would say social media has resulted in some major breakthrough for you? Do you feel like social media allows you to control your content destiny?” Mark Ragan, CEO of Ragan Communications asked. In the video Mark talks about the importance of content and the Brand Journalism concept. Read More…
Monthly Archives: January 2011
VIDEO: Brand Journalism – SMC Chicago Jan. 2011
2011 Social Media Trends to Watch Include Foursquare
Over 200 people turned out for the January 20 Social Media Club Chicago 2011 Community Outlook event. Four panelists talked about the themes they consider to be important in the coming year. Watch the video, or read my notes to see what they’ll be watching this year. How about you – what social media trends will you track? Read More…
Blogging Success Summit Discount
TODAY (Thursday, January 20th) is the last day to save 50% on tickets to Blogging Success Summit 2011–the online conference for business bloggers brought to you by BlogWorld. Disclosure: all links in this post are affiliate links, which means that marketers receive a commission in exchange for promoting a product.
What can 23 experienced marketers and business owners teach you about
how to make your blog more successful?
Find out! Your ticket to the fully online conference gives you access to 23 presentations. The Blogging Success Summit starts Tuesday, February 1, and runs through February 22. To give you time to absorb the content, the summit is spread over four weeks. All sessions are recorded so you can play them back to accommodate your schedule.
Blogging Success Summit Expert Presenters
Join 23 experts, including . . .
Technorati CEO Richard Jalichandra
Scott Monty Ford’s head of social media, Ford
Darren Rowse co-author, ProBlogger
Brian Clark Copyblogger
Debbie Weil author, The Corporate Blogging Book
Douglas Karr co-author, Corporate Blogging for Dummies
Joe Pulizzi co-author, Get Content Get Customers
Mari Smith co-author, Facebook Marketing
Jay Baer co-author, The Now Revolution
Chris Garrett co-author, ProBlogger
Dave Garland author, Smarter, Faster, Cheaper
Mike Volpe VP of marketing, HubSpot
Denise Wakeman, The Blog Squad
Rick Calvert CEO, BlogWorld
Michael Stelzner Social Media Examiner
Corporate blogging experts from McDonald’s, Cisco, Southwest Airlines, Sony, and Procter & Gamble
Companies signed up so far include Tupperware, Home Depot, SAP, World Bank, General Mills, Sheraton, Aetna, Albertson’s Market, The Daily Telegraph, Arbitron, Blue Cross/Blue Shield, Simple Green, Merck, Vanguard, Chiquita, Christianity Today, Virginia State Parks and hundreds of small businesses. Click here to save 50% through January 20, and get a free sample class.
Blogging Success Summit Schedule
To assist you with planning, here’s the presentation schedule from the site. Because you’ll receive a recording and a transcript, you may choose to listen later. I do like listening to live calls.
- February 1, 5pm Pacific (8pm Eastern)
- February 2, Noon Pacific (3pm Eastern)
- February 2, 1:15pm Pacific (4:15pm Eastern)
- February 8, Noon Pacific (3pm Eastern)
- February 8, 1:15pm Pacific (4:15pm Eastern)
- February 8, 2:30pm Pacific (5:30pm Eastern)
- February 10, Noon Pacific (3pm Eastern)
- February 10, 1:15pm Pacific (4:15pm Eastern)
- February 15, Noon Pacific (3pm Eastern)
- February 15, 1:15pm Pacific (4:15pm Eastern)
- February 17, Noon Pacific (3pm Eastern)
- February 17, 1:15pm Pacific (4:15pm Eastern)
- February 22, Noon Pacific (3pm Eastern)
- February 22, 1:15pm Pacific (4:15pm Eastern)
How to Make the Most of Attending the 2011 Blogging Success Summit
Schedule Time to Listen – and Take Action
If a call lasts an hour, plan another hour to take immediate action on the suggestions.
Capture Ideas Before They Get Away
Keep a notepad pan next to you and write down ideas as they come to you.
Read the Transcripts
Just like in school, highlight what stands out for you.
Prioritize Content by Must-attend Sessions
This is a ton of content. So, read the program and select the top 3-5 presentations you don’t want to miss. Plan to interact with the presenters, either during the call or via social networks.
Get to Know the Blogging Success Presenters
Many are published authors and all are bloggers. What questions would you want them to answer?
Check your Continuing Education Budget
Every business needs to plan for learning – especially in the ever-changing blogging space. How much are you willing to invest to advance your skills? An online conference like this saves travel costs, consolidates information and connects you to a larger group for networking. How much is this worth to you?
If you’re interested in attending, you have two early bird payment options.
Blogging Success Summit 2011 Pass Single Payment of $297 OR Two Payments of $167.50, one at sign up and one in 30 days. Each pass includes $794 in bonuses. Click here to register for Blogging Success Summit. Prices good through January 20, 2011.
What questions do you have about how to be more successful with your business blogging?
2011 Social Media Marketing and PR Report for B2B
Every Tuesday, Marketing Sherpa sends out a chart of the week. Social Media Tactics for B2B is this week’s chart. That’s what you see here. A pull out from the 2011 B2B Marketing Benchmark Report, a survey of 935 marketers, the complete report includes 167 graphs and charts like this one. You may purchase the report for $397. Or, download the free 2011 B2B Marketing Benchmark Report executive summary, which is the source of all stats in this post.
What do you think – how do these numbers compare to how your company’s 2011 social media plans? Read More…
Best Picture Goes to The Social Network
Last night, The Social Network won four Golden Globe awards, including best picture. You’ll find highlights below. And, you’re invited to check out my The Social Network review and interview. You can also visit The Social Network site and download the screenplay. What do you think? Is The Social Network the best movie of 2010?
