Comments on: Bloggers and Brands: The Stuff Exchange http://wiredprworks.com/pr/bloggers-and-brands-the-stuff-exchange/ Getting Social Media, PR and Marketing to Work for You Thu, 17 May 2012 05:44:26 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: FTC Guidelines on Blogger Reviews and Affilaite Marketing | Wired PR Works http://wiredprworks.com/pr/bloggers-and-brands-the-stuff-exchange/comment-page-1/#comment-5815 FTC Guidelines on Blogger Reviews and Affilaite Marketing | Wired PR Works Thu, 08 Oct 2009 01:11:19 +0000 http://barbararozgonyi-wiredprworks.com/?p=2130#comment-5815 [...] none of which fit my reader demographic, but I wanted to show my gratitude somehow so I wrote Bloggers and Brands: The Stuff Exchange. From a branding, exposure and PR perspective, I’m not sure what, if anything, the companies [...] [...] none of which fit my reader demographic, but I wanted to show my gratitude somehow so I wrote Bloggers and Brands: The Stuff Exchange. From a branding, exposure and PR perspective, I’m not sure what, if anything, the companies [...]

]]> By: Barbara Rozgonyi http://wiredprworks.com/pr/bloggers-and-brands-the-stuff-exchange/comment-page-1/#comment-5670 Barbara Rozgonyi Tue, 08 Sep 2009 13:52:32 +0000 http://barbararozgonyi-wiredprworks.com/?p=2130#comment-5670 Hi Chris! Thanks for your thoughtful reply and I'm glad the post sparked some thoughts for you. .-= Barbara Rozgonyi´s last blog ..<a href="http://feedproxy.google.com/~r/wiredprworks/FkFt/~3/NI49wADJRx8/" rel="nofollow">Key Content Marketing Strategies for Professional Writers Presentation</a> =-. Hi Chris! Thanks for your thoughtful reply and I’m glad the post sparked some thoughts for you.
.-= Barbara Rozgonyi´s last blog ..Key Content Marketing Strategies for Professional Writers Presentation =-.

]]> By: Chris Brown http://wiredprworks.com/pr/bloggers-and-brands-the-stuff-exchange/comment-page-1/#comment-5659 Chris Brown Sat, 05 Sep 2009 12:33:27 +0000 http://barbararozgonyi-wiredprworks.com/?p=2130#comment-5659 Barbara: As a marketing consultant, I think that supplying sample products to bloggers is a good idea as a marketing tactic to get buzz for the brand! Especially when the brand has a great product. As a blogger, I sometimes find it interesting to get a product in the mail that I didn't ask for, or really want... but annoying when the agency that sent it continues to email me or worse, call me, to bug me to write about it. I think it's important to disclose what you get for free and write about it... I think getting it for free means that you can do a bad review as well as a good review. I think that is what the companies who give review samples to bloggers should expect: the good, the bad or even the ugly. Buying a product and then writing about it is probably a higher form of flattery than just getting it for free, but does it make the buzz any more effective? Probably not. Is it likely to happen. Even more probably not. thanks for making me think about this! Chris .-= Chris Brown´s last blog ..<a href="http://feedproxy.google.com/~r/BrandingMarketing/~3/178HnbuJKIg/" rel="nofollow">Marketing Your Service with a Free Sample</a> =-. Barbara:
As a marketing consultant, I think that supplying sample products to bloggers is a good idea as a marketing tactic to get buzz for the brand! Especially when the brand has a great product.

As a blogger, I sometimes find it interesting to get a product in the mail that I didn’t ask for, or really want… but annoying when the agency that sent it continues to email me or worse, call me, to bug me to write about it.

I think it’s important to disclose what you get for free and write about it… I think getting it for free means that you can do a bad review as well as a good review.

I think that is what the companies who give review samples to bloggers should expect: the good, the bad or even the ugly.

Buying a product and then writing about it is probably a higher form of flattery than just getting it for free, but does it make the buzz any more effective? Probably not. Is it likely to happen. Even more probably not.

thanks for making me think about this!
Chris
.-= Chris Brown´s last blog ..Marketing Your Service with a Free Sample =-.

]]> By: You Give Mom A Bad Name http://wiredprworks.com/pr/bloggers-and-brands-the-stuff-exchange/comment-page-1/#comment-5583 You Give Mom A Bad Name Sun, 16 Aug 2009 19:15:33 +0000 http://barbararozgonyi-wiredprworks.com/?p=2130#comment-5583 [...] Bloggers and Brands: The Stuff Exchange (wiredprworks.com) [...] [...] Bloggers and Brands: The Stuff Exchange (wiredprworks.com) [...]

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